Technology and Innovation as a Management Tool
How can innovation and technology be harnessed to serve organizational goals? What constitutes effective innovation, and how is it integrated into organizational culture and decision-making processes? What are the risks? Where is all of this heading, and what can be done to avoid missing the train?
Technology and Innovation as a Management Tool: Leadership in the Digital Age
🎯 Target Audience
Mid-level and senior managers from all fields
Leaders of operations, finance, marketing, service, human resources, IT, and other units
Organizations currently undergoing digital transformation or considering process innovation
Anyone who understands that technology is no longer solely an IT matter
🧠 What Does the Lecture Include?
Why Managerial Innovation is a Necessity, Not a Luxury: Changing habits, limitations, outdated approaches, and the threat of the digital divide.
Introduction to Managerial Technology Tools: Automation, AI-based tools, information management systems, and open innovation.
The Manager's Role as a Change Agent: How to lead change? How to adopt innovation?
How to Choose What to Adopt: Criteria for judging the ROI of innovation.
Real-World Examples: Organizations that manage better thanks to innovation and organizations that failed because they were left behind.
Balancing Control and Flexibility: The manager as a leader who enables experimentation and trial-and-error, but knows how to maintain direction.
Shifting from Resistance to Curiosity: How to create a culture of learning and improvement, not fear of change.
📦 Outcomes from the Lecture
An updated management perspective for an era of technological acceleration.
An action model: The 3 questions every manager should ask before introducing a new technological tool.
Inspiration and initial tools for initiating an innovation process within a unit or team.
Increased readiness to act out of understanding rather than pressure.
🕓 Lecture Duration
45-60 minutes | Can be extended to a workshop with group work on a real organizational process.
☎️ For Bookings and Customization for Your Organization
Yifat Godiner | 054-8886969
