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Think like a Startup - Innovation

An empowering lecture aiming to demonstrate that entrepreneurship and innovation are not reserved solely for startups, but rather begin from within. We will understand how each and every one of us can identify a problem, dream up a solution, and initiate change, even within an existing organization. Through real-world stories, inspiring examples, and simple tools, we will collectively build a foundation for entrepreneurial thinking that will lead to genuine innovation leadership.

How do you think like a startup even when operating within a large organization?


🎯 Target Audience

  • Management and managers at mid and senior levels

  • Leaders in innovation, business development, strategy, operations, IT, HR, sales and marketing

  • Employees with ideas for improvement who want to drive processes and innovation

  • The entire organization - for organizations looking to strengthen a culture of initiative, flexibility, and creative thinking


🧠 What Does the Lecture Include?

  • What is Innovation? Busting the myth that innovation is only patents or development.

  • A Startup is Not a Place - It's an Approach: Experimental thinking, daring, learning from failures, and speed of response.

  • Intrapreneurship: How anyone can identify a problem, propose a solution, and make things happen within an organization.

  • What Blocks Innovation? Fear of failure, bureaucracy, "we've tried that before" reactions, and how to overcome them.

  • Real-World Examples: Organizations and individuals who thought differently and brought genuine change from within the system, stories of serendipity - innovation "by accident."

  • Simple Tools for Innovative Thinking: How to create a process that promotes ideas instead of blocking them.


📦 Outcomes from the Lecture

  • A Conceptual Shift: Innovation as a daily approach, not just a project.

  • A Framework for Action: 3 steps for driving an idea within the organization.

  • Personal and Organizational Inspiration: To think differently and initiate change from within.

  • Practical Tips for Intrapreneurship: Even without a large budget or formal authority.


🕓 Lecture Duration

45-60 minutes | Can be extended to a workshop with entrepreneurial thinking exercises and solution creation.


☎️ For Bookings and Customization for Your Organization

Yifat Godiner | 054-8886969

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